Mary Bobroff
Joint Head of Consumer Campaigns
Mary is our resident entertainment PR specialist. With nearly 20 years of experience, she’s worked on some of the biggest brands in the sector, handling the press office and offering strategic counsel to clients such as BAFTA for the TV Awards, Trinny & Susannah, Gordon Ramsay and Mel & Sue. A publicist at heart she knows what makes a good story, is the ultimate pair of safe hands for media relations and is well-versed in crisis comms. Since becoming a parent, Mary has focused on working with children’s brands, from the relaunch of Thomas The Tank Engine for Mattel, the launch of KIDZ BOP and Port Lymne Reserve. Her favourite toy growing up was her Brown Eyed Rose My Little Pony… but only because her mum wouldn’t let her have a Mr Frosty.