How we can help you…

Playtime PR provides the know how – and the know who – to get the right people noticing your toys and games. From the nitty gritty of a simple press release and frontline media pitching, to complete press office functions and all-singing, all-dancing 360-degree strategic PR campaigns to fit your other marketing efforts…

Here are some of the ways we can help you:

Creative brainstorming
New product launches
Media event management
Proactive and reactive media relations
News release creation and distribution
Toy trade PR activity
Copywriting – press releases, newsletters, ghost-blogging, promotional copy…
Crisis management

Competitions and promotions management
Media forward planning
Celebrity seeding
Event management
‘Virtual press office’ functions
Product sampling
Blogger outreach/engagement campaigns
Social media marketing strategies & online PR
Interim in-house support

Media knowledge

Since the late nineties, we’ve been bending the ears of journalists from all corners of the media – and finding out what makes them tick! There are more than a few on our Christmas card list! We make regular contact with these influential writers, and stay on top of the news agenda… We’re also routinely contacted by respected writers and broadcasters looking for everything from case studies and competition prizes to exclusive feature angles and product samples. What’s more, we have a bank of experienced journalists on hand to serve as a sounding board – meaning you can test your ideas with us before taking them forward.